About us

Who We Are

VapeCheap.eu is a small European distributor built by people who smoked for years and decided to take a more responsible route. We don’t do hype, and we don’t pretend that vaping is harmless. Nicotine is addictive. Vaping carries risks. But lighting tobacco on fire and inhaling smoke and paper is far worse. That’s the simple truth that guides everything we do.

Why We Exist

Our goal is straightforward: reduce harm where harm exists. We focus on non-combustible, TPD-compliant nicotine systems that let adult smokers avoid the chemicals created by burning tobacco. No promises, no fake health claims — just verified devices that meet EU safety standards and deliver nicotine in a controlled, regulated way.

What We Believe

• Harm reduction is not perfection. It’s about choosing the lesser danger until there’s no danger left.
• Honesty matters more than advertising. We’ll tell you what these products can and can’t do.
• No smoke, no combustion. That’s the difference that counts. Our aim isn’t to glamorize vaping — it’s to make smoke obsolete.
• Environmental responsibility. Even disposable devices should be recycled. We follow EU WEEE and battery-recycling standards.

Our Promise

We’re not trying to sell a lifestyle. We’re trying to end the harm caused by smoking through technology and honesty.
If you’re an adult who still smokes, we offer tools — not miracles. Everything on this site is designed for one purpose: to move away from combustion, one choice at a time.

That’s who we are. No buzzwords, no false safety — just progress toward eradicating the dangers of smoke through better design and open information.